Channel to discover. Its reach is promising, with 190 million daily active users. Snapchat gives marketers the ability to connect with their audience in real time, when the audience is on the go. This is particularly useful for localized campaigns and for telling interesting and interactive stories. Why would a business use snapchat? Many marketers believe that snapchat caters to a younger customer base. There is some truth to this, as 75% of snapchat users
are under 34, and globally, 90% of monthly snapchat users are between the ages of 13 and 24. Because snapchat is reaching so many, it's a new marketing channel company mailing list trying, especially for marketer Intent on reaching millennial audiences. In this article, we'll show you three specific ways to use snapchat as part of your digital marketing strategy. How do you promote on snapchat?
1. Promote a local store or event with geofilters. If you want to promote a local store or an event, like a conference, concert, or store opening, snapchat geofilters provides a way to engage with a hyper-local audience. Geofilters allow marketers to create a snapchat filter offered to all users in a certain area during a specific time period. For example, if your brand is hosting a conference, you can create a geofilter for the duration of the event to encourage